When a book weighs more than five pounds you can really call it a book anymore, can you? A book is something to tote around in your back pocket and read on the bus or when waiting for the dentist. A book is not something that requires two people to carry it.

So we can’t really call Juergen Teller’s massive volume Marc Jacobs Advertising 1998-2009 a book. More like a tome. Or a treasure chest, really–– a trove of images featuring everyone from Kim Gordon to Cindy Sherman to Meg White to Harmony Korine, shot in Teller’s signature loony style. In terms of bang for buck, the book is a solid investment: you could spend days flipping through it and still discover details you hadn’t seen before. We don’t usually think of advertising as something to be preserved for the ages, but Teller’s collaboration with Marc Jacobs has always been much more than that.

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